IGNITE GROWTH

Fractional Marketing for B2B Tech SMEs

SPARK IGNITES GROWTH

Fractional go-to-market programmes designed to build brands, Spark gives B2B companies the profile and platform they need to scale.

Whether you’re bridging a skills gap or looking to supercharge existing operations, Spark creates go-to-market strategies, brand amplification, business opportunities and accelerated sales funnel growth.

  • Create

    A Brand & Become
    a Thought Leader

  • Grow

    Sales Funnel & Win
    More Business

  • Develop

    Product and Value
    Positioning

  • Build

    Mechanisms to Bring
    Solutions to Market

  • Enable

    Your Sales Team

Spark Consulting

Fiona Phillips is the founder of Spark Consulting. Spark Consulting brings over 20 years of experience in marketing and product marketing across a diverse range of Tech companies - from startups to global enterprises - in the Telecom, Financial, and Automotive industries, contributing to multiple successful exits.

Companies we have worked with

What Others Have to Say

  • “Fiona is a true B2B marketing leader with a skillset that spans the entire marketing spectrum, with a strong ability to execute on all areas from technical product marketing to analyst and public relations, to digital and content marketing. A key strength of Fiona's is her ability to interpret technical content and reproduce it into consumable, market facing content. Her experience around company messaging and position is second to none. I have no hesitation in highly recommending her.”

    Jane Morrin
    Senior Marketing Director
    Udemy

  • “Fiona led the Marketing Team in Cubic, delivering exceptional results. She built a fully functional team, drove a major rebrand project including a new website, and was responsible for all Marketing functions such as positioning, content, demand generation, PR, events, and sales enablement. As a passionate and collaborative leader, Fiona worked closely with the leadership team and was a pleasure to work with. I highly recommend her.”

    Niamh Grier
    Global Commercials Director 
    Cubic Telecom

  • “Fiona brought a new set of skills to the Company, transforming reams of mind-bending technical content into gorgeous and consumable content and programs. Fiona is also great at developing tools and programs to support sales training and productivity. She has a great, can-do attitude and is a pleasure to work with.”

    Van Diamondakis
    CMO
    Corvil

  • “Fiona is that rare gem – a marketing director who genuinely ‘gets’ content, not just as a strategic function, but as a driver of demand, leads, sales support and building a compelling brand story. Her instinct for great design and brand storytelling are underpinned with strong analytics and deep understanding of target audiences and segmentation — and how to engage them with stand-out, multi-channel campaigns. If you’re looking for a marketing leader who can blend strategic insight with creativity, flexibility and razor-sharp analytical skills, work with Fiona.”

    Pamela Weaver
    Head of Content
    Cubic Telecom